....Since 1921
"Alla våra varumärken har sitt egna arv och personlighet, men de har alla ett gemensamt tema.
De symboliserar och förkroppsligar modern skandinavisk design, funktion och kvalitet."
BRANDS
Prêt
The tagline "care about both sides" makes the statement that we care. From the small details - the choice of buttons to the big picture in the Ready-dressed look. We attach equal importance to the design of the front as the back, inside and outside. Our fashion is for today's active life, working both everyday and for those special occasions. The beautiful and practical hand in hand.
Value permeates everything Prêt do. From starting design work until the meeting with the consumer Prêt is conscious of our values. It is in the very soul of Prêt!
Fashion in combination with feminine design, sporty while being attractive and increasingly with personal style. Fit and quality are values that are most important, everything to make you feel comfortable and also look attractive.
Prêt work actively to create a strong and unique brand in the Northern European market. Prêt has evolved in 35 years to today's well-known design. Now the brand is sold in hundreds of retailers in Sweden, Norway, Denmark, Finland and England.
Prêt´s design team creates four modern collections a year, and provides a creative alternative to the market.
Wico
Knitwear is our passion!
For about 60 years, we have designed and produced high quality knitwear for Scandinavian women aiming for the perfect fit. Today, we are proud to claim that our collection is ageless. Sometimes we sell to three generations at the same time – daughter, mother and grandma!
Ted Nicol
An elegant collection for the women who understand quality that explores prints and patterns with the modernity of lines and the fluidity of soft silhouettes, functional cuts and subtle folds.
Swesco
A timeless jersey collection for the woman who desires high quality and comfort that exudes understated elegance for any occasion. It is characterized by the "nautical" style, inspired by sailor and yachting themes from the west coast of Sweden.
Skimra
A trendy casual collection for the active woman..
Termo Original
Being outdoors in our harsh Nordic climate places high demands on our underwear. We know that. Since our inception in 1921 we continuously develop our materials and products in our own knitting factory in Sweden. Termo Original base layers are worn and trusted by professionals, hikers, hunters, adventurers and athletes.
Lightweight, anti-bacterial, fast moisture wicking, anti-chafing seams, active fit, thermal insulation and temperature regulation are just some of the hallmarks ingrained in the very DNA of Termo Original products.